|
Designated Market Area
A DMA is a geographic area defined by county with each county
being assigned to only one Designated Maret Area.
Nielsen Media Research estimates the number of TV Homes and provides a simple 1 to 210 ranking of US geographic areas based upon
the number of homes with at least one TV.
The New York DMA has the most TV homes with over
7 million and the Nashville DMA is ranked 30 of 210 with 927,500 TV homes. Share
percentages are based on an
estimate that there are a total of 110,213,910 TV homes.
Designated Market Area
Definition & Details
|
Rank
|
DMA
|
TV Homes
|
% of US
|
| 1 | New York | 7,375,530 | 6.692 |
| 2 | Los Angeles | 5,536,430 | 5.023 |
| 3 | Chicago | 3,430,790 | 3.113 |
| 4 | Philadelphia | 2,925,560 | 2.654 |
| 5 | Boston | 2,375,310 | 2.155 |
| 6 | San Francisco-Oakland | 2,355,740 | 2.137 |
| 7 | Dallas-Ft. Worth | 2,336,140 | 2.120 |
| 8 | Washington, DC | 2,252,550 | 2.044 |
| 9 | Atlanta | 2,097,220 | 1.903 |
| 10 | Houston | 1,938,670 | 1.759 |
| 11 | Detroit | 1,936,350 | 1.757 |
| 12 | Tampa-St Petersburg | 1,710,400 | 1.552 |
| 13 | Seattle-Tacoma | 1,701,950 | 1.544 |
| 14 | Phoenix-Prescott | 1,660,430 | 1.507 |
| 15 | Minneapolis-St Paul | 1,652,940 | 1.500 |
| 16 | Cleveland-Akron | 1,541,780 | 1.399 |
| 16 | Miami-Ft. Lauderdale | 1,522,960 | 1.382 |
| 18 | Denver | 1,415,180 | 1.284 |
| 19 | Sacramnto-Stockton | 1,345,820 | 1.221 |
| 20 | Orlando-Daytona | 1,345,700 | 1.221 |
| 21 | St Louis | 1,222,380 | 1.109 |
| 22 | Pittsburgh | 1,169,800 | 1.061 |
| 23 | Portland, OR | 1,099,890 | 0.998 |
| 24 | Baltimore | 1,089,220 | 0.988 |
| 25 | Indianapolis | 1,053,750 | 0.956 |
| 26 | San Diego | 1,026,160 | 0.931 |
| 27 | Charlotte | 1,020,130 | 0.926 |
| 28 | Hartford-New Haven | 1,013,350 | 0.919 |
| 29 | Raleigh-Durham | 985,200 | 0.894 |
| 30 | Nashville | 927,500 | 0.842 |
More DMA Resources & Key Stats
Nielsen Media Research Local Universe Estimates
USA Today Distribution Rate To Top 25 DMAs
Nielsen Media Research - nielsenmedia.com, 24 Sept 2005
|
|
|
