Local Search Marketing

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Yahoo Local Search Advertising

Yahoo Search Marketing offers two local advertsing services. Local Sponsored Search targets pay per click listings restricted to a geographic location (geo-targeted search results), while Local Enhanced Listings provide enhanced business listings with expanded details and a packaged web presence within Yahoo Local search results.

Local Enhanced Listings
Local Enhanced Listings provide an enhanced business profile within local listings. The enhanced business profile is provided in conjunction with a mini web site and performance reporting.

Local Sponsored Search
Local Sponsored Search provides sponsored listing within search results based on local regions from a 1/2 mile to 100 mile radius specified.