Microsoft Taps MTV To Promote Local Search
Microsoft has turned to MTV to tout its Windows Live Local Search, a new mapping and directory offering from MSN that's currently in beta testing.
Context Advertising
Microsoft Begins Testing Content Ads Beta
Participants in Microsoft's adCenter beta test have reported advertising functions now available.
Nothing yet though on the publisher side.
Microsoft Works ... Transition To Web Applications
In the clearest sign yet that the big guns are preparing to step up the battle for Web Office, Microsoft has said it is considering releasing a version of Microsoft Works (the poor cousin of Microsoft Office) as a web suite.
Microsoft Announces Launch Of Live Search
The launch of Live Search is a significant milestone for our services business, with our core search and monetization platform ready for prime time for MSN and Windows Live
Pay Per Click
MSN User Behavior Targeting Debuts
Microsoft is integrating behavioral targeting into its display advertising.
The company says that its advertisers now have the capability of showing display ads based on a web user's search and surfing behavior.
